Now you can bring your favourite TV series when you travel abroad
This new legislation means that all Swedish consumers will be able to use their online services the same way when they travel within the EU as back home in Sweden. For example, if you have a Netflix account you will be able to watch your favourite TV series under the same conditions while travelling within the EU as in Sweden.
All operators that offer paid subscriptions such as Netflix, Viaplay, HBO, Storytel and Spotify, to name a few, need to follow the new regulations. Operators that offer free services, for example SVT Play, will have the option of whether their services should be available across EU borders.
Providers of online content services will also benefit from the new regulations since they will no longer need to obtain a license for other territories that their subscribers travel to.
Information portability within the EU
- It is estimated that at least 29 million people, or 5.7% of EU consumers, would be able to use cross-border portability and during 2020 up to 72 million people would be able to use it.
- Almost 60% of young Europeans say that the possibility of taking their subscriptions with them when they travel is an important factor when they choose which online services to subscribe to.